ONOC Inc.
Starting with a logo redesign in 2022, I created a complete brand identity system for ONOC to support their global branding goals. The project encompassed everything from stationery design to a WordPress-based website, establishing a seamless link between print and digital assets. The design philosophy focused on minimalism and strategic color usage to deliver the client’s desired ‘sensory touch’ and professional stance.
Task
The main challenge was translating the brand's 'sensory' and emotional vision into a structured digital experience without compromising its minimalist aesthetic. Ensuring that the same sophisticated feeling existed across both the physical stationery and the WordPress website required a precise color strategy and a unified design language that could stand strong in a global market.